They are lazy and think just slapping the copyrighted name on it means they don't have to advertise.
And then when they do get a good product, they don't know *how* to advertise it - like Hannibal, Limitless and Minority Report. There were some episodes of Minority Report I swear you could SEE the executive's notes on the screen - more this, less that blah blah blah until they decided to cancel it and then you could tell the writers were like "FINE WE ARE GOING TO DO IT OUR WAY!" -- listening to commentaries from other cancelled shows, it sounds like the cast can tell, they get a vibe, when the network just isn't getting it.
It is frustrating and I don't think the networks realize how much it hurts them overall. How many of us have stopped watching shows when they premiere, sick of getting our hearts broken when the network yanks it a few episodes later? I think this is why streaming is so popular - people know what they are going to get and when.
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And then when they do get a good product, they don't know *how* to advertise it - like Hannibal, Limitless and Minority Report. There were some episodes of Minority Report I swear you could SEE the executive's notes on the screen - more this, less that blah blah blah until they decided to cancel it and then you could tell the writers were like "FINE WE ARE GOING TO DO IT OUR WAY!" -- listening to commentaries from other cancelled shows, it sounds like the cast can tell, they get a vibe, when the network just isn't getting it.
It is frustrating and I don't think the networks realize how much it hurts them overall. How many of us have stopped watching shows when they premiere, sick of getting our hearts broken when the network yanks it a few episodes later? I think this is why streaming is so popular - people know what they are going to get and when.